Case Studies and Endorsements
(click on client logo for case study)
Jeff Dykstra, CEO
Mosaic Mindshare was contracted to help Partners In Food Solutions (PFS) develop best-in-class communications and to recruit skills-based volunteers among our corporate partners. As an initial step to create a solid brand platform, Susan facilitated Mosaic's proprietary exercise, MyMosaicStory, with a multi-faceted group of PFS constituents comprised of executives, staff, volunteers and corporate partners. This exercise allowed our team to work together within a fun, inspiring and creative environment to identify common themes. This process resulted in developing PFS's Vision and Mission Statements, a new tagline and overall brand message architecture. Susan is a true partner and continues to provide ongoing marketing and communications consulting to help PFS achieve its strategic goals and objectives."
Mosaic Mindshare was contracted to help Partners In Food Solutions (PFS) develop best-in-class communications and to recruit skills-based volunteers among our corporate partners. As an initial step to create a solid brand platform, Susan facilitated Mosaic's proprietary exercise, MyMosaicStory, with a multi-faceted group of PFS constituents comprised of executives, staff, volunteers and corporate partners. This exercise allowed our team to work together within a fun, inspiring and creative environment to identify common themes. This process resulted in developing PFS's Vision and Mission Statements, a new tagline and overall brand message architecture. Susan is a true partner and continues to provide ongoing marketing and communications consulting to help PFS achieve its strategic goals and objectives."
Ben Knaus, Board Chair
"Susan brought us so far in 6 weeks to guide us in the collaborative process of establishing The Camden Promise's (TCP) Vision, Mission and Values statements. Her passion for what she does is incredible; it kept us focused and in forward motion. I've grown not only with TCP through this experience, but personally in what I believe and how that affects what I do everywhere. Participating in the challenging, fruitful discussions was truly marvelous. Thank you, Susan."
"Susan brought us so far in 6 weeks to guide us in the collaborative process of establishing The Camden Promise's (TCP) Vision, Mission and Values statements. Her passion for what she does is incredible; it kept us focused and in forward motion. I've grown not only with TCP through this experience, but personally in what I believe and how that affects what I do everywhere. Participating in the challenging, fruitful discussions was truly marvelous. Thank you, Susan."
Jeffrey Carver, VP Strategic Initiatives
“Transitioning into the Fall of 2010, our executive team at YouthWorks [RealResources] wrapped up a strategic plan and began to shift focus to execution. At the top of the list was a desire to rename and rebrand our umbrella corporation in a manner that would enable us to more effectively share our collective story. Susan with Mosaic came alongside of our marketing and executive team to help facilitate us through the process. She brought a creative and thoughtful framework that helped our team to better understand the elements of customer experience that are common across all of our offerings. This exercise became the foundation of our branding process while giving our whole organization a stake in the outcome. I’m so thankful for the careful listening and strong facilitation that Susan offered up as she guided us to a new brand that will provide enhanced clarity and momentum for our employees and customers alike!”
“Transitioning into the Fall of 2010, our executive team at YouthWorks [RealResources] wrapped up a strategic plan and began to shift focus to execution. At the top of the list was a desire to rename and rebrand our umbrella corporation in a manner that would enable us to more effectively share our collective story. Susan with Mosaic came alongside of our marketing and executive team to help facilitate us through the process. She brought a creative and thoughtful framework that helped our team to better understand the elements of customer experience that are common across all of our offerings. This exercise became the foundation of our branding process while giving our whole organization a stake in the outcome. I’m so thankful for the careful listening and strong facilitation that Susan offered up as she guided us to a new brand that will provide enhanced clarity and momentum for our employees and customers alike!”
Kimberly Rynders, Executive Director
“From June to September 2010, our board of directors and executive team worked closely with Susan Langer to help reposition our non-profit organization in response to market changes. Throughout the process, Susan provided invaluable leadership and guidance. She listened, she challenged, she encouraged, she cared, she delivered. The power, integrity and impact of Susan's creative, integrated methodology resulted not only in the discovery of jewels of opportunity for market repositioning, it provided the necessary tools and framework to effectively inform and inspire the rebranding of our organization in a way that will meaningfully speak to both clients and supporters. Susan was/is a gift.”
“From June to September 2010, our board of directors and executive team worked closely with Susan Langer to help reposition our non-profit organization in response to market changes. Throughout the process, Susan provided invaluable leadership and guidance. She listened, she challenged, she encouraged, she cared, she delivered. The power, integrity and impact of Susan's creative, integrated methodology resulted not only in the discovery of jewels of opportunity for market repositioning, it provided the necessary tools and framework to effectively inform and inspire the rebranding of our organization in a way that will meaningfully speak to both clients and supporters. Susan was/is a gift.”